Guides
Playbooks for owners who are on the mat all day
No fluff, no invented statistics. Checklists, scripts, day-by-day plans, and arithmetic you can check, written for independent martial arts schools. Three of them come with a free printable kit.
All guides
- WEBSITE CHECKLISTThe 24-Point Martial Arts Website ChecklistThe 24 things a parent needs to see on a martial arts school website before booking a trial. Score your site and fix the biggest leaks first.10 min readFree kit insideRead
- LOCAL SEOLocal SEO for Martial Arts Schools: Show Up for "Karate Near Me"How a martial arts school shows up for "karate near me": Google Business Profile, reviews, program pages, schema, speed, local links. Free 30-day plan.11 min readFree kit insideRead
- FOLLOW-UP SCRIPTSTrial Class Follow-Up Scripts That Turn Visitors Into MembersCopy-and-paste texts and emails for before the trial, same day after, day 2, day 7, no-shows, and "we're thinking about it". Timing notes included.8 min readFree kit insideRead
- WEBSITE COSTWhat a Martial Arts School Website Costs in 2026What a martial arts school website costs in 2026 by route: DIY builder, freelancer, agency, software add-on, or rebuild. Sourced prices and hidden costs.8 min readRead
- SOFTWARE FEESWhat Martial Arts Schools Really Pay for Gym Software and Card FeesWhat martial arts schools pay for gym software plus card processing: dated published prices, the 5% vs 2.9% arithmetic, and how to find your real rate.7 min readRead